RETASTE: RETHINK FOOD WASTE Second International Conference, Athens, Greece, May 11-13, 2022

Alexia Macheras

Head of Communication and Sustainability, AB Vassilopoulos

Alexia Macheras

Head of Communication and Sustainability, AB Vassilopoulos
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Biography

Alexia Macheras has been working at AB Vassilopoulos (member of Ahold Delhaize) as Head of Communication and Sustainability for the past 15 years. In charge of the company’s Sustainability Strategy of which one of its main pillars focuses on Food insecurity and Food waste salvation in Greece. “Trofima Agapis” is AB Vassilopoulos main Food Salvation & Donation program and has been awarded as Best CSR Strategy at the Retail Business awards. She also coordinates External and Internal Corporate communication activities at local and group level.

Previously to that she worked for ten years in advertising agencies such as Publicis, UpSet! and Lowe Athens, on accounts such as L’OREAL, VODAFONE, DIXONS and UNILEVER etc.

Born in Athens, Alexia Macheras is half French half-Greek, she has studied Law at the University Paris II-Assas and has BA in International Relations from American University of Paris.